Blundstone – Ready-to-Wear Series

This photography series was borne as a response to the Covid-19 as the world was in the grips of the global pandemic of 2020. Blundstone – forever optimistic and looking to the future – posed the question “what will you wear when lockdown lifts?” A play on high fashion’s ‘Ready-to-Wear’ ranges, four photographers brought the campaign to life highlighting the versatility of Blundstone boots in our everyday lives, with a style to suit everyone.  


Role: Creative Director
Photographers: Adam Gibson, Sam Shelly, Cherrie Eisemann, Rémi Chauvin.


Blundstone. Global.
 
                 
demelzarafferty.com
Australia / Worldwide